Title: Marketing Associate
Reports to: Director, Marketing

Desired Experience:
• Bachelor’s or associate degree in Marketing, Communications, Public Relations, Graphic Design, or a related field
• 2+ years of related experience

Role Summary:
The Marketing Associate collaborates with other teams to develop and implement strategies determined by leadership. This role supports the Marketing Department by managing daily tasks, conducting research, and creating marketing materials. This position works to support our Market Leaders as directed by leadership in the support of key win pursuits.

Responsibilities:
• Assist the Marketing Manager with the day-to-day marketing activities
• Support client engagement and proposal production
• Create, source, and edit copy for marketing pieces, articles, and communications, and compile lists that describe the company’s offerings.
• Assist with organizing promotional events
• Assist in creating compelling content for marketing materials
• Communicate our branding and/or marketing requirements to our Manufacturing partners.
• Maximize website performance, track keyword rankings, and implement SEO strategies.
• Support the company’s social media profiles and presence, including Twitter, Facebook, YouTube, and LinkedIn.
• Conduct market research and stay abreast of competitor positioning.
• Listen and engage in relevant social discussions about company products and services.

Qualities of a High-Performing Team Member:
• Strong work ethic
• Accountability
• Approachable
• Committed
• Courageous
• Driven
• Dedication
• Integrity
• Learner
• Loyal
• Passionate
• Servant Leadership
• Team Player
• Trustworthy

Skills Required:
• Adobe Illustrator
• Adobe InDesign
• Adobe Photoshop
• Microsoft Teams
• Microsoft PowerPoint
• Robust copywriting skills
• Microsoft Word
• Microsoft Excel
• Strong verbal as well as written communication skills
• Word Press (not required)
• Strong verbal as well as written communication skills

The above statements are intended to describe the general nature and level of work being performed by Associates assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed. Associates are responsible for reviewing the CBI Sourcebook and other forms of communications such as policy and procedure updates for additional details and job requirements.

Tagged as: account

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